We can download some of the presentations just following this link just clik over word презентация.
Development of suburban areas surrounding large cities in Russia has been a global trend for more than fifty years. It is expected that this type of development will show a stable growth irrespective of the current economic situation. In the process of realization of country real estate projects located in the Moscow Region and other regions of Russia, some key risks and growth patterns have been identified.
The main issue today is how to make Russian suburban communities attractive to investors, tourists and potential (future) residents.
The Cottage Forum is an event designed to promote development of integrated communities in suburbs throughout Russia, from low-rise cottage villages to master developments including mega projects. The Forum is a venue to discuss the most topical issues related to recent development trends, architecture and innovations, to introduce state-of-the-art technologies and best global practice of development of country areas to industry professionals. The event will be an important step in the process of transformation trends in development of suburban areas in Russia as global-scale projects, which are becoming business, financial, communication and cultural centers.
This forum vas shedueled this past mars, we can download all the presentations, with some of the visions about urban desing in Russia. Some of the presentations are in russian but still worth to take a look.
The Forum goals were
Providing a unique venue for open dialogue, discussion of topical matters, sharing opinions and experiences between government officials, financial institutions, and international specialists in development of country
Key points of the Forum
I. Viable Communities: From Concept to Realization
· What types of projects will be in demanded in 2012
· Suburban construction and area development concepts
· Up-to-datesuburban communities as drivers for lifestyle changes in a district/area/region
· Common mistakes made by developers in designing of country community projects
· General principles of designing of country communities in US and Europe
· Proper use of natural landscape in development of a cottage village
II. Community Branding: Best Practice
· Choosing the proper positioning strategy to attract and retain buyers
· Buildingastrongbrand
· Special features of promoting regional projects
· How and whom to sell: new sales tools
· Sales plan, pricing, building a sales department
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